🚀 Emerging Technologies Shaping the Future of Graphic Design

The world of graphic design is evolving faster than ever, driven by incredible technological advancements. As we embrace these innovations, the possibilities for creating impactful, immersive visuals are limitless.

🎨 Top Emerging Technologies in Graphic Design
1️⃣ Artificial Intelligence (AI) in Design
AI tools are revolutionizing the creative process, offering smart suggestions, automating repetitive tasks, and generating unique design elements. From logos to layouts, AI makes designing faster and more intuitive.

2️⃣ Augmented Reality (AR) & Virtual Reality (VR)
Designers are creating immersive experiences, blending physical and digital worlds. AR/VR opens new doors for interactive marketing, 3D product presentations, and virtual showrooms.

3️⃣ 3D Design and Motion Graphics
Static designs are giving way to dynamic 3D visuals and animations. Enhanced tools allow designers to create lifelike models and seamless animations, providing audiences with more engaging content.

4️⃣ Generative Design
Generative design uses algorithms to create infinite design variations, enabling customization at scale while saving time and effort.

5️⃣ Sustainability in Design
Eco-consciousness is influencing graphic design. From minimalistic packaging to reusable visual assets, sustainability is now a priority in design strategies.

📈 What Does This Mean for Businesses?
The graphic design industry is shifting towards more interactive, personalized, and immersive experiences. Businesses that embrace these technologies will stand out, capturing the attention of audiences in new and exciting ways.

🌟 Stay Ahead with Graphiital
At Graphiital , we’re committed to staying at the forefront of these trends. Our team uses cutting-edge tools to deliver innovative graphic design solutions tailored to your needs. Whether it's AI-enhanced editing, AR/VR content, or striking 3D visuals, we ensure your brand stands out in the ever-evolving digital landscape.

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Let’s create something extraordinary together! 🚀
#GraphicDesign #EmergingTechnologies #Innovation #ARVR #AIinDesign

 Virtual Reality and the Modern World

The New trend in technology is AR and VR.  Most people already know these technologies. They think they do and I used to think that too. The reality is nobody knows these technologies even after seeing them on YouTube or Social Media. 

The fact is you have to experience these technologies in real life and not remotely.

AR means Augmented Reality and the reader might yeah I know that. That does not mean you know it.

The origins of these technologies:

Origin of Virtual Reality:

This origin can be traced to the 1950s and 60s.

Morton Heelig creates the Sensorama, the first VR machine.

More precisely in 1965, Ivan Sutherland presents the idea of “Ultimate Display”

Who is Ivan Sutherland?

Ivan Sutherland is an American who did his under graduation at Caltech or California Institute of Technology.

If you have not heard of CALTECH you are far from the science and technology sector. Read about CALTECH.

He proposed that in summary, a display connected to a computer can interact with virtual reality which is indistinguishable from reality. Well, that's why Meta Verse is here. You are an avatar in a different world where it can be differentiated from the real world. That was in the 1960s.  Ivan was known as the founder of computer graphics.

There are a lot of things going on in the history OF VR.

What is VR?

VR simply is when you wear VR glasses you enter a different world and it is not just seeing but also feeling.  Say you are in America and you see a VR movie of going on a camel in the deserts of Saudi Arabia. It is not only seeing the sands but also somewhat feeling of going on a bumpy, smooth road.

 

 

Components of a VR headset

The components of the VR headset include:

·         Array of sensors

·         Lenses and screens

·         immersive audio

·         Controllers

How does VR work?

 

It is like a laptop, you have to reboot and be greeted with a welcome message once the user is wearing the headset.

Operating Systems for VR

Yes, there are operating systems for VR headsets. We had this question with smartphones and less.

Example

PICO OS.

link.

 

 

 

 

Say a person is dreaming and he feels going into another world. When he wakes up still feels slight discomfort.  A dream is closest to VR if a person has not experienced it, except a person can decide to disconnect from it.

Virtual Reality is the full form of VR. A reality you can see and feel but is not real. In Virtual Reality for example you are sitting in the comfort of your house in Los Angeles. Then you want to travel to the Desert or Rubail Al Khali of the Middle East. Otherwise known as the Empty Quarter.

The options are:

·         Going Physically there to Middle East-flight expense and time

·         Youtube

·         Google

·         or VR.

You sit on your sofa wearing VR glasses and you watch a movie but same time feeling you are there with the discomfort of the heat. This will show up once you start watching the VR movie.

The VR glasses are called VR headsets.

Some of them are:

Apple Vision Pro

Cost: 3500 US$

Meta Quest Pro

Cost: 932 US$

Then there is Oculus Quest 2.  The first is no longer available.

 

 

 

 

 

 

 

 

Samsung is a name that comes with innovative, quality, and smart electronics after Apple. This position was held once by SONY. How SONY, Made in Japan lost the position is another story. Pride and arrogance have no place in the Technology and IT sector.

A company has to be innovative, flexible, and people-friendly to remain in power.

 

--Graphiital.

 

The Samsung Gear VR.

 

This VR headset was developed by Samsung and Oculus. Samsung Gear VR is one the best headsets in the market. This is the cheapest way to experience VR. If you have not physically experienced you won’t understand much.

Experience it. Actually, you go to another virtual world. That is why Facebook is now the metaverse.   We were told what was coming in the movie. It is like this if you have not experienced VR still now, in a few years it is going to be like a caveman coming out to the 20^th century world! The awe and surprise is similar to the first-time VR experience. For tech guys not that much.

 

 

 

 

 

 

 

Samsung Gear VR –Price

Cost: 129US$

 

 

Gear VR Headset Prerequisites

·         USB charging cord

·         Samsung Galaxy Smartphones : Galaxy Note 8,S8+,S7,S7 edge,Note5,S6, S6 edge

·         USB drivers from the Samsung website.

·         Install CodeWorks for Android 1R6u1

 

See complete prerequisites here.

 

 

Source.

 

Store

 

 

 

 

Applications of VR

·         Automotive

·         Health care

·         Retail

·         Tourism

·         Real estate

·         Architecture

·         Recruitment

·         Sports

·         Meeting and Events

·         Social- Meta

·         News and Journalism.  Check out.

·         Furniture.

 

Lots of examples for VR.

The Motorcar showroom

Customers do not have to go all the way to the showroom. Instead, wear a headset and connect. You can feel as if you are in a showroom as well as see.

 

The IKEA store in VR

Diana Sabouni, from Texas Tech, Interior Design Specialist talks about the IKEA store in VR.

Customers do not have to visit the IKEA store physically. He/she can visit sitting in the comfort of one’s living room.

 

Cost of making a VR movie for professional or entertainment.

Well, it varies but we are looking at -10,000 USD.

 

Who provides these VR services?

Graphittal is a digital buying housing, providing various Graphics design services including:

·         VR

·         AR

·         Quality Post Production services(image editing)

·         Unique web development

·         WordPress

·         SEO

 

--Arayan.

email:graphitalagc@gmail.com

blog.

 Fcaebook

 

                                                            Pantone Library

 

Origins of the Pantone Library

 

The Pantone Library, also known as the Pantone Matching System (PMS), was developed by Pantone Inc., a company founded in 1963 by Lawrence Herbert. Herbert, who bought the company that same year, introduced the Pantone Color Matching System to address the need for standardized colors in the printing and design industries. Before Pantone, color matching was an inconsistent and often frustrating process due to the variability in printing techniques and materials. The system provided a consistent, accurate method for color identification, reproduction, and communication across different industries and locations.

 

Applications of the Pantone Library

 

The Pantone Library is widely used across various industries for several key applications:

 

1. **Graphic Design and Printing**: Ensures color consistency in printed materials such as brochures, business cards, and posters. Designers can specify Pantone colors to ensure the final printed product matches their design intentions.

 

2. **Fashion and Textiles**: Helps designers communicate exact colors to manufacturers, ensuring that fabrics and other materials are produced in the intended shades.

 

3. **Product Design**: Used in the creation of consumer goods, from electronics to home decor, ensuring brand colors are consistent across different products and materials.

 

4. **Interior Design and Architecture**: Assists in selecting and communicating colors for paints, furnishings, and finishes to create cohesive design schemes.

 

5. **Branding**: Critical for maintaining brand consistency, as companies can use Pantone colors to ensure their logos and brand colors appear the same across all marketing materials and products.

 

-Acquiring the Pantone Library for Adobe Illustrator---

 

To use the Pantone Library in Adobe Illustrator, you can acquire it through the following steps:

 

1. **Built-in Libraries**:

   - Adobe Illustrator often comes with some built-in Pantone libraries. To access these:

     1. Open Adobe Illustrator.

     2. Go to the "Window" menu and select "Swatches."

     3. Click on the Swatch Libraries menu at the bottom of the Swatches panel.

     4. Choose "Color Books" and select from various Pantone options, such as Pantone Solid Coated or Pantone Solid Uncoated.

 

2. **Pantone Connect**:

   - For the most up-to-date and comprehensive access to Pantone colors, Pantone offers the Pantone Connect plugin.

     1. Visit the Pantone Connect website (connect.pantone.com).

     2. Create an account and subscribe to the service.

     3. Download the Pantone Connect extension from Adobe Exchange.

     4. Install the extension and access it directly within Adobe Illustrator via the "Window" menu, then "Extensions," and select "Pantone Connect."

  

3. **Pantone Color Manager**:

   - Another option is the Pantone Color Manager software, which allows you to update and import the latest Pantone libraries into Adobe Illustrator.

     1. Purchase and download Pantone Color Manager from the Pantone website.

     2. Use the software to export Pantone libraries as swatch files.

     3. Import these files into Illustrator via the Swatches panel.

 

By following these methods, designers, and businesses can ensure they have the latest and most accurate Pantone colors at their disposal for their creative projects.

 How to Place .acb Libraries of Pantone in Adobe Illustrator

 

To use .acb (Adobe Color Book) libraries of Pantone in Adobe Illustrator, follow these steps:

 

1. **Download the .acb Files**:

   - Ensure you have the .acb files for the Pantone libraries you need. These can be obtained from Pantone's official website or through Pantone Color Manager if you have a subscription.

 

2. **Locate the Preset Folder**:

   - **Windows**:

     1. Navigate to `C:\Program Files\Adobe\Adobe Illustrator <version>\Presets\<language>\Swatches\Color Books`.

     2. Paste the .acb files into this folder.

   - **macOS**:

     1. Go to `/Applications/Adobe Illustrator <version>/Presets/<language>/Swatches/Color Books`.

     2. Place the .acb files into this directory.

 

3. **Restart Adobe Illustrator**:

   - Close and reopen Adobe Illustrator to ensure it recognizes the newly added color books.

 

4. **Access the Pantone Libraries**:

   - Open Adobe Illustrator.

   - Go to the "Window" menu and select "Swatches."

   - Click on the Swatch Libraries menu at the bottom of the Swatches panel.

   - Select "Color Books," and you should see your new Pantone libraries listed. Click on the desired library to open it.

 

Difference between TCP and TCX

 

The terms TCP and TCX refer to different color systems developed by Pantone, primarily used in the textile industry:

 

1. **TCP (Pantone Textile Color Paper)**:

   - **Application**: Primarily used for paper-based color references in textile design.

   - **Material**: The colors are represented on paper swatches.

   - **Usage**: Ideal for initial design phases where color selection on paper is sufficient.

 

2. **TCX (Pantone Textile Color Cotton eXtended) **:

   - **Application**: Used for fabric-based color matching in textiles.

   - **Material**: The colors are represented on cotton fabric swatches.

   - **Usage**: More precise for textile production as it shows how colors appear on actual fabric, providing a better reference for manufacturers and designers working with textiles.

 

**Key Differences**:

- **Material**: TCP uses paper, while TCX uses cotton.

- **Precision**: TCX offers more accurate color representation for textiles, making it the preferred choice for fabric and garment production.

- **Context of Use**: TCP might be used in early design stages or for less critical applications, whereas TCX is used for final color approval and production in the textile industry.

 

By understanding these differences, designers can choose the appropriate color system for their specific needs, ensuring accurate color communication and consistency throughout their projects.

 

## Benefits of Using the Pantone Library Over RGB

 

 1. **Color Consistency and Accuracy**

 

**Pantone Library**:

- The Pantone Matching System (PMS) provides a standardized set of colors that are precisely defined, allowing for exact color matching across different materials and production processes. Each Pantone color has a specific formula, ensuring the color is reproduced accurately regardless of where it is printed or displayed.

 

**RGB**:

- RGB (Red, Green, Blue) is an additive color model used for digital screens. Colors can vary significantly between different devices due to variations in screen calibration and quality. This can result in inconsistencies in how colors appear on different monitors or devices.

 

# 2. **Industry Standard for Print**

 

**Pantone Library**:

- Widely adopted across industries, especially in printing, packaging, and branding, Pantone colors are a global standard for color communication. This makes it easier for designers, manufacturers, and printers to ensure that the colors used in design match the final printed product exactly.

 

**RGB**:

- RGB is primarily used for digital displays and is not suitable for print. Colors that look good on screen may not translate accurately to print, as the RGB color space is broader and different from the CMYK color space used in printing.

 

### 3. **Ease of Communication**

 

Pantone Library:

- Pantone's standardized color system allows for clear and precise communication of colors between designers, clients, and manufacturers. Specifying a Pantone color ensures everyone involved understands exactly what color is intended, reducing the risk of errors and misunderstandings.

 

**RGB**:

- RGB values can be difficult to communicate accurately across different mediums. Without standardized colors, there is a higher chance of discrepancies between the intended color and the final output.

 

### 4. **Professional and Brand Consistency**

 

**Pantone Library**:

- Brands rely on Pantone colors to maintain consistent brand identity across various materials and products. This consistency is crucial for brand recognition and integrity. Using Pantone colors ensures that a brand's colors are uniform across all printed and manufactured items.

 

**RGB**:

- While RGB can provide vibrant colors on screens, achieving the same consistency in print and across different mediums can be challenging. This can lead to variations that may affect brand identity and presentation.

 

### 5. **Specialty Colors and Finishes**

 

**Pantone Library**:

- Pantone offers a wide range of specialty colors, including metallics, fluorescents, and pastel shades, that are not achievable with standard RGB or CMYK color models. These specialty colors provide designers with more creative options and can enhance the visual impact of printed materials.

 

**RGB**:

- The RGB model is limited to the colors that can be displayed on screens and does not support specialty colors or finishes. This limits the creative possibilities for projects that require unique or eye-catching colors.

 

### 6. **Color Management in Production**

 

**Pantone Library**:

- The Pantone system includes precise color management tools that help in the production process, ensuring that colors are consistently reproduced across different batches and production runs. This is particularly important for large-scale manufacturing and printing projects.

 

**RGB**:

- RGB does not provide the same level of control and precision for production processes. Colors can vary widely depending on the device and settings, making it less reliable for production use where exact color matching is critical.

 

In summary, the Pantone Library offers superior color consistency, accuracy, and communication, making it an essential tool for professionals in print, manufacturing, and branding. While RGB is suitable for digital applications, Pantone provides the reliability and standardization necessary for high-quality and consistent color reproduction in physical products.

 

How to Get the Pantone Library and Its Cost

 

 1. **Pantone Color Books in Adobe Illustrator**

 

Many versions of Adobe Illustrator come with built-in Pantone libraries. Here's how you can access them:

 

1. **Open Adobe Illustrator**.

2. **Go to the "Window" Menu**:

   - Select "Swatches".

3. **Swatch Libraries Menu**:

   - At the bottom of the Swatches panel, click on the Swatch Libraries menu icon.

4. **Select "Color Books"**:

   - Choose from the available Pantone options like Pantone Solid Coated, Pantone Solid Uncoated, etc.

 

These built-in libraries are included with the cost of your Adobe Illustrator subscription, so no additional purchase is necessary.

 

2. **Pantone Connect**

 

For access to the most up-to-date Pantone libraries, Pantone offers the Pantone Connect platform:

 

1. **Visit the Pantone Connect Website**:

   - Go to [Pantone Connect](https://www.pantone.com/connect).

2. **Create an Account**:

   - Sign up for a Pantone Connect account.

3. **Subscription**:

   - Pantone Connect is a subscription-based service. As of 2024, the subscription costs approximately $7.99 per month or $35.99 per year for individuals.

4. **Download the Plugin**:

   - Install the Pantone Connect extension from Adobe Exchange.

5. **Access in Adobe Illustrator**:

   - Once installed, access it via the "Window" menu, then "Extensions," and select "Pantone Connect".

 

#### 3. **Pantone Color Manager Software**

 

Pantone Color Manager is another tool for accessing Pantone libraries:

 

1. **Purchase and Download**:

   - Buy the Pantone Color Manager software from the [Pantone website](https://www.pantone.com).

   - The software typically costs around $99.

2. **Install and Use**:

   - Use the software to update and export the latest Pantone libraries.

3. **Import into Illustrator**:

   - Export the libraries as .acb files and place them in the Adobe Illustrator Preset folder to use them within Illustrator.

 

4. **Pantone Swatch Books**

 

Physical Pantone swatch books are available for those who prefer or need physical references:

 

1. **Purchase from Pantone**:

   - Visit the [Pantone website](https://www.pantone.com) or authorized retailers to buy swatch books.

   - Prices vary based on the type of swatch book. For example, the Pantone Formula Guide Solid Coated & Uncoated set typically costs around $165.

 

Cost Summary

 

- **Built-in Pantone Libraries**: Included with Adobe Illustrator subscription.

- **Pantone Connect**: $7.99/month or $35.99/year.

- **Pantone Color Manager**: Approximately $99.

- **Physical Swatch Books**: Around $165 for common sets like the Formula Guide Solid Coated & Uncoated.

 

By choosing the appropriate option based on your needs and budget, you can ensure access to the Pantone colors necessary for your design projects.

New Update about Pantone and AdobeNew Update about Pantone and Adobe

 

                       Post Production Services 

    Image editing Services or Post Production

 

Clipping Path is a commonly used term which simply means removing the background. It is a simple job but gets tiresome if done monotonously continuously and if there images to be processed are numbering 2000 or more.Commonly known as Clipping Path Services

In German it is called Beschneidungspfad or Bildbearbeitung. This industry has a similar but less complex process flow similar to Garments Industry.

The image editing services include:

·         Clipping Path

Clipping path is like using scissors to cut out something from a picture. But instead of real scissors, we use special computer tools to draw a line around the thing we want to keep. Then, we can remove everything else around it. This helps us change backgrounds or take out unwanted parts from photos. It's really handy for making pictures look nice and professional.

 

·         Multipath

Multipath, also known as multipath clipping, is similar to clipping path but with a slight difference. While clipping path involves creating a single path around an object in an image, multipath clipping involves creating multiple paths to accurately outline complex objects with intricate details, such as hair, fur, or intricate patterns. This allows for precise selection and manipulation of different parts of the object separately. In essence, multipath clipping provides more control and accuracy in image editing compared to clipping path, especially when dealing with images containing intricate or detailed elements.

 

·         Retouching is the process of enhancing or altering an image to improve its overall appearance. It involves correcting imperfections, adjusting colors and tones, and enhancing details to achieve the desired look. Retouching can be done manually using specialized software like Adobe Photoshop or Lightroom, or it can be automated through various tools and filters.

·          

·         In retouching, common tasks include removing blemishes or imperfections from skin, adjusting exposure and contrast, smoothing out wrinkles or creases, and enhancing colors to make them more vibrant. It is often used in portrait photography to create flawless skin and highlight facial features.

 

·         Retouching can range from subtle adjustments to dramatic transformations, depending on the desired outcome and the skill level of the retoucher. It requires a keen eye for detail and a good understanding of composition, lighting, and color theory.

Overall, retouching is a powerful tool for enhancing images and bringing out their full potential, whether it's for professional photography, advertising, or personal projects. However, it's important to use retouching responsibly and ethically, avoiding excessive manipulation that may distort reality or misrepresent the subject.

 

 

Color Grading

Color grading is the process of enhancing or altering the colors and tones of an image or video to achieve a desired aesthetic or mood. It involves adjusting various aspects such as brightness, contrast, saturation, and hue to create a cohesive and visually appealing look.

 

In filmmaking and photography, color grading plays a crucial role in establishing the overall tone and atmosphere of the work. It can help evoke specific emotions, enhance storytelling, and create a consistent visual style throughout a project.

 

Color grading is typically done using specialized software like Adobe Premiere Pro, DaVinci Resolve, or Adobe Lightroom. These tools offer a wide range of controls and presets that allow editors and colorists to manipulate the color and tone of individual shots or entire sequences.

 

There are several techniques used in color grading, including:

 1. Color correction: Balancing the colors and tones to achieve a neutral or natural-looking image.

 2. Color enhancement: Boosting or intensifying certain colors to make them more vibrant and impactful.

 3. Color grading: Applying creative color adjustments to establish a specific mood or aesthetic.

 4. Color matching: Ensuring consistency in color and tone across different shots or scenes.

 Overall, color grading is a powerful tool for enhancing the visual quality of images and videos. It requires a combination of technical skills, artistic sensibility, and an understanding of color theory to achieve the desired results. When done effectively, color grading can greatly enhance the storytelling and impact of visual media.

Corporate brands need Corporate Production houses.

Here is  a portfolio of a Quality Production House